A lifelong music lover, Alex Sanchez, more commonly known as ALX, fuels his audience
by combining deep and energetic styles of music from across the globe. After being left
with a friend’s DJ equipment for the weekend, ALX’x curiosity got the best of him. As he
fired up the speakers and sifted through tracks- he was instantly hooked and the unique
style of ALX was born.
Surrounded by the vibrant flavours of his hometown Miami, ALX’s one-of-a-kind
concoction of deep, rumbling techno mixed with enticing, high energy grooves wraps his
audience in vibrations from dusk to dawn. His reputation for distinctive beats and style
has pulled him up the South Florida nightlife ladder, granting him performances at the
world-renowned scenes of Heart Nightclub, Club Space, Nikki Beach, and Mansion in
In November 2014, ALX delved into new territory of the industry, launching his very
own record label and party brand Descend. The past few years have been monumental for
both ALX and Descend. On the release front, ALX’s very own Feel Em EP quickly found
its way into Beatport’s Techno Top 100, while on the touring front, Descend Records
enjoyed label showcases at The BPM Festival (Mexico), Electric Festival (Aruba), Baum
(Bogota), Teatro Amador (Panama) and Heart and Club Space (Miami) to name a few.
As ALX looks ahead to 2017, he gears up for an exciting tour schedule. He recently
joined industry elites at the BPM Festival in Playa del Carmen where his Descend
Showcase was named “One of the Top 5 Highlights of BPM” by Dancing Astronaut. The
end of January will see ALX setting sail on Groove Cruise Miami, before he heads to
Dallas, Texas for another instalment of ‘Techno Prisoners’.
When it comes to music,“it’s all about the crowd and the vibe” says ALX. “Everything I
do in music, every new track, every baseline, every beat, is done for the experience.
Nothing gets me more pumped than seeing people captured by the sound.”